THE CLIENTS
EDDYS LOST BOYS
LOGO DESIGN & PRODUCT GUIDE
Rather than creating a typical dog rescue identity, the brand was shaped around the client’s personality, their love of surf and street culture, and the emotional connection needed to encourage fostering and support.
The result is a flexible real-world brand system built to work beyond the screen, from primary and secondary logos to messaging, icon graphics, merchandise, dog products, events and social content. It gives the brand something people can recognise, connect with, wear, share and stand behind.
THE HEAD
BRANDING & DESIGN SERVICES
The Head Whisky & More blends the heritage of Scotland’s whisky and drinks culture with a fresh, modern high street experience.
Built around curated whisky, wines, spirits, tastings and expert recommendations, the brand was designed to feel premium without being intimidating. Warm, welcoming and rooted in real knowledge, it creates a place where tradition meets discovery, and customers can enjoy trusted advice with a personal touch.
WW NATURE PHOTOGRAPHY
LOGO DESIGN
Created to turn a personal love of the outdoors, wildlife and photography into a refined lifestyle brand. The identity gives the brand a professional platform to sell photography, share outdoor stories and connect with people who value nature, stillness and the wild.
The muted charcoal, soft white and warm gold palette gives the brand a premium, natural feel while letting the photography remain the hero. The logo mark combines a subtle bird form with a refined circular frame, suggesting wildlife, movement and the quiet focus of looking through a lens.
